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We are ADVANCE. We are trusted experts in the provision of ethical employment, accountancy and subcontracting solutions to the UK’s contractors and the recruitment businesses that find them work.

Founded in 2010 and based on the outskirts of Chester, ADVANCE operates nationwide and is a fully-accredited member of the highly respected Freelancer & Contractor Services Association (FCSA).

We have supported thousands of independent professionals, enabling them to enjoy the benefits of contracting whilst complying with HMRC rules.

Vision

To be the leading provider of ethical, tailor-made solutions delivered through world-class service, adding value to our partners.

Values

Passion

We genuinely care about our clients, partners, employees and subcontractors, and always seek to delight those with whom we work.

Respect

We are honest and transparent, and value all individuals for their background, experience, approach and ideas.

Teamwork

We encourage collaboration, whilst ensuring that individuals take ownership of projects and challenges.

World-class service

We aim to provide a service so good that word-of-mouth recommendations are the norm.

Leadership team

Shaun Critchley ADVANCE

Shaun Critchley | Managing Director

A qualified solicitor, Shaun has advised many of the UK’s leading recruitment firms and industry bodies on changes in legislation and other legal and compliance matters.

He has more than a decade of experience in the contractor and freelancer services sector and maintains excellent working relationships with the industry’s most respected legal and technical advisors.

His areas of expertise include IR35, self-employment, the Construction Industry Scheme (CIS) and ‘supervision, direction or control’ (SDC).

Andrew Coates

Andrew Coates | Finance Director

Andrew joined ADVANCE in 2015 from one of the UK’s largest technical recruitment firms.

It’s this experience in the recruitment industry that makes Andrew ideally placed to understand and support the needs of our agency partners and their contractors.

He is a qualified ACCA accountant and holds FCCA (Fellow Chartered and Certified Accountant) status.

Anna Sills ADVANCE

Anna Sills | Operations Director

Anna is responsible for ensuring that the contractors and agencies with whom we work enjoy world-class service. She oversees our New Business, Customer Service, Payroll, Marketing and IT teams and plays a key role across all aspects of the business.

Anna has worked in the contractor services sector since 2012. She joined ADVANCE in 2014.

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